Reader Profile

Reader Demographics

Average Age 49.1
Gender
Male 49%
Felmale 51%
Marital Status
Married 68%
Single 32%
Education
Attended College + 90%
Graduated College + 66%
Household Income
$50,000-100,000 35%
100,001-150,000 23%
150,001 or more 23%
Average $103,000
Employment
Professional/Managerial 46%
Reasons for Travel
Business 46%
Vacation 45%
Travel Frequencey
Number of Round Trips in Last Year 6.5
Nights Away from Home in the Last Year 42.3
Staying in Hotel/Resort/Rental Home 67%
Internet Access 84%

Airline Profile

Passengers Boarded Monthly 581,031
   
Number of Flights Monthly 13,450
   
Average Length of Flight 1 hour, 35 minutes
   
Markets/Service Area Horizon Air serves more than 47 cities in the states of Washington, Oregon, California, Arizona, Idaho, Montana, Nevada, Mexico plus Vancouver, Victoria, Calgary, Kelowna, and Edmonton in Western Canada.